Statement

I have always had a keen interest in Graphic Design. However, it seems a curious fact that the general public often seem unaware of both its importance and its applications. Graphic design is everywhere, from billboards and fliers to signs and everyday packaging; we are affected both consciously and subconsciously by advertisements and designs which flicker in front of our eyes almost every second of the day. Graphic design can be purely informational, it can inspire, create an emotional response or even controversy. It's this diversity that has influenced my desire to study graphic design.

I wish to study at Manchester School of art and design because, to fully exploit my design potential, I believe I must study at a university that situates itself in the heart of contemporary design. I think Manchester is a fantastic place to live because it's a vibrant, inspiring city with design agencies that have produced cutting edge work that has been influential internationally. The course at Manchester offers many opportunities including international travel, the possibility of extremely prestigious design awards, and good links with industry which provides important networking possibilities, as well as a visiting lecture programme from professional designers. I believe this course will give me the chance to be part of this exciting and developing multi cultural, global community.